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MUSIC / 04
JONO / BEATS
HIP-HOP / TRAP / SAMPLES / CLUB DNA
FROM ~80 PEOPLE
A NIGHT
TO 150–200
EVERY TUESDAY.
UP TO ~300
ON THE BIG NIGHTS.
CREATIVE DIRECTION · MUSIC DIRECTION
COMMUNITY · CONTENT
HE DIDN'T NEED
TO BECOME YOUNGER.
THE CAMPAIGN NEEDED
TO GET CLOSER.
YONA YAHAV WAS ELECTED MAYOR OF HAIFA IN 2024.
HIP-HOP / TRAP / SAMPLES / CLUB DNA
DON'T READ ABOUT IT.
PRESS PLAY.
DON'T READ ABOUT IT.
PRESS PLAY.
I MAKE BEATS LIKE A DJ.
01 / THE SOUND
More than a decade behind DJ booths changed the way I produce. I think about what happens when a record leaves the studio - how the drums hit, how the energy moves and how the arrangement translates to a club or a live show.
HARD DRUMS.
GOOD SAMPLES.
NO WASTED BARS.
02 / THE BALANCE
GOOD ENOUGH
WITHOUT A RAPPER.
BETTER WITH ONE.
A beat should hold its own energy and still leave exactly enough space for an artist to take over.
03 / THE SAMPLE
FIND SOMETHING.
FLIP IT.
Records, YouTube, sample makers - the source changes.
The point is finding something worth building around, then making it yours.
04 / FROM BEAT TO RECORD
THEN SOMEONE
GETS ON IT.
That's when the beat stops being mine. The artist brings their voice, their story and their own energy - and turns the production into something neither of us could have made alone.
Records, YouTube, sample makers -
the source changes.
The point is finding something worth building around, then making it yours.
Looking for something specific?
Custom production is available too.
HEARD SOMETHING
YOU WANT?
SEND ME THE BEAT NAME ↓
SEND ME THE BEAT NAME ↓
Looking for something specific?
Custom production is available too.
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